Engaging Members Through Social Media to Drive Loyalty and a Number of Rounds Booked

Peter Wilkinson Panther Social Media

An interactive campaign for your golf march is not about selling.  It’s about enchanting your members, enlivening them to aloft levels of participation.  The ROI is secondary: after your members turn partial of a functioning golf village with your march during a centre of it, they’ll book some-more rounds, stay on for longer in a bar and use your premises for amicable functions as good as for a game.

The pivotal component of any village is a recognizable core.  Your golf march needs some-more than only a website to get a members engaged.  Maintain a blog that is seen as a genuine source of lawful information.  Avoid a enticement to blog in a name of your march – during a really slightest emanate a recognizable mascot rather than seeking your members to “interact” with a building and a garland of fairways.

Don’t disremember a branding intensity of a march persona.  If we emanate a mascot to rivet with members around amicable media channels afterwards embody him, her or it in your wider association branding.  Use him or her on your stationery. Give him or her a page on your website.

Golfers wish information: about how to play better; about when to play today; about who has played recently and how they fared.  They wish to be means to review reviews of new golf techniques, new books,

Article source: http://socialmediastrategy.org.uk/blog/social-media-golf/engaging-members-through-social-media-to-drive-loyalty-and-the-number-of-rounds-booked/?utm_source=rss&utm_medium=rss&utm_campaign=engaging-members-through-social-media-to-drive-loyalty-and-the-number-of-rounds-booked

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